Russell Slocum is a writer/artist who now spends most of his time painting landscapes around Eastern Pennsylvania, Maine and the Chesapeake Bay. Here's how he got here.
Throughout his 40-year+ career as a professional writer, Russ also avidly pursued interests in painting and sailing.
He graduated from Lycoming College, Williamsport, PA, with a major in English and minor in Art. His first job out of school was with Prentice-Hall, Englewood Cliffs, NJ, where he wrote and designed book jackets and catalogs. After a year he returned to Pennsylvania, married his college sweetheart Ann Hippensteel, and spent most of the next decade as a copywriter and account manager with ad agencies. During this time he bought a big sailboat and took a couple breaks from advertising to work as a freelance writer. He published articles in periodicals including The New York Times Magazine, Playboy and Atlantic, and wrote two dozen children's story-coloring books. After a misguided shot at novel writing, he sold his boat and returned to advertising with renewed enthusiasm. He also taught copywriting through the Albright College continuing education program.
In 1983, he started his own shop, Slocum Advertising. He bought a smaller sailboat. In 1986 he co-founded Slocum Blatt Advertising, and the full service agency enjoyed a prosperous 16-year run. In 2002, Russ started The Slocum Group. In 2014, he dialed back the advertising and marketing work to concentrate on landscape painting. He now does some of both as co-director of Art Plus Gallery, a non-profit artist co-op located in the heart of the Berks County social mecca of Penn Avenue, West Reading.